Ivan Misner

Review of Switched-On Selling:
"In A League of it's Own"
 says Ivan Misner
NY Times Best-Selling Author and Founder of BNI and Referral Institute

“No other sales book I have seen gets to the core of what drives real results more powerfully than this one.

The concept of Switched-On Selling is brilliantly cutting-edge; Teplitz and Alessandra have combined proven scientific research with their years of experience in sales mastery to produce a book that is in a league of its own."


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The Masters Behind the Phenomenon of Switched-On Selling™

Dr. Tony Alessandra, a prolific author with 18 books translated into 49 foreign languages, has taught thousands of salespeople how to achieve peak sales performance. Tony’s strategies and tips inspire sales professionals and make them feel they were born sales leaders. Tony currently lives in California.  See Tony’s Bio below.

Dr. Jerry Teplitz, also a best-selling author, is known as “an expert in Brain Performance Optimization”. Jerry has spent more than three decades teaching revolutionary techniques that quite literally switch-on the mind to achieve full potential through optimum brain performance by using movement exercises called Brain Gym®.  Jerry currently resides in Virginia.  See more below.

East Meets West: Be prepared for some life-changing synergy now that these two master sales guru’s have come together to present you with Switched-On Selling™ and guide you through Jerry’s expertise in re-educating your selling brain using your body while, at the same time, integrating the mastery of Tony’s proven sales techniques and strategies – a uniquely powerful combination!

Tony Alessandra;

Dr. Tony Alessandra has a street-wise, college-smart perspective on business, having been raised in the housing projects of NYC to eventually realizing success as a graduate professor of marketing, entrepreneur, business author, and hall-of-fame keynote speaker.

Jerry V. Teplitz;

Dr. Jerry V. Teplitz’ background is as unique as the techniques and approaches he teaches. He originally graduated from Hunter College and Northwestern University School of Law and practiced as an attorney for the Illinois Environmental Protection Agency.

Tony earned his BBA from the University of Notre Dame, an MBA from the University of Connecticut and his PhD in marketing from Georgia State University. Recognized by Meetings & Conventions Magazine as "one of America’s most electrifying speakers", Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985.

Dr. Alessandra is a member of the prestigious Speakers Roundtable, a group of 20 of the world’s top professional speakers. Tony’s polished style, powerful message, and proven ability as a consummate business strategist consistently earn
him rave reviews and loyal clients.

In addition to being president of Assessment Business Center, a company that offers online, 360º assessments, Tony is also a founding partner in The Cyrano Group and Platinum Rule Group–companies which have successfully combined cutting-edge technology and proven psychology to give salespeople the ability to build and maintain positive relationships with hundreds of clients and prospects.

Dr. Alessandra is a best-selling author of the newly revised, The NEW Art of Managing People (Free Press/Simon & Schuster, 2008); Charisma (Warner Books, 1998); The Platinum Rule (Warner Books, 1996); Collaborative Selling (John Wiley & Sons, 1993); and Communicating at Work (Fireside/Simon & Schuster, 1993).

He is featured in over 50 audio/video programs and films, including Relationship Strategies (American Media); The Dynamics of Effective Listening (Nightingale-Conant); and Non-Manipulative Selling (Walt Disney). He is also the originator of the internationally-recognized behavioral style assessment tool – The Platinum Rule®.

Contact information for Dr. Tony Alessandra:

Keynote speeches:
Holli Catchpole
Phone: 1-760-603-8110

Corporate training:
Scott Zimmerman
Phone: 1-330-848-0444 x2

Cyrano CRM System:
Scott Zimmerman
Phone: 1-330-848-0444 x2


Jerry then received Masters and Doctorate Degrees in Wholistic Health Sciences, and over the last 32 years, has gained wide-spread acknowledgement for his expertise in helping others achieve their ultimate best in all areas of life.  President of his own consulting firm since 1974, Jerry is a Certified Brain Gym® Instructor, and conducts seminars in the areas of stress management, employee productivity, and sales development.

As a professional speaker, he has spoken to over one million people and has been honored by his peers in the National Speakers Association by receiving the "Certified Speaking Professional" designation. Jerry was recently awarded Best-in-Business by the Small Business Commerce Assoc. (SBCA), which honors only the Top 5% in the country.

Dr. Teplitz is listed in several editions of Who’s Who in America, and served eight years on the faculty of the U.S. Chamber of Commerce Institute for Organization Management.

The list of clients Dr. Teplitz has consulted for include such organizations as: Century 21, IBM, Holiday Inns, International Management Council, Young Presidents’ Organization, Sales and Marketing Executives, GlaxoSmithKline, EDS, American Bankers Association, American Society of Association Executives, American Accounting Association, plus over four hundred colleges and universities across the United States and Canada.

Jerry is the author of six books, including Switched-On Living, Brain Gym for Business, and his two latest books are Managing Your Stress in Difficult Times and, of course, 
Switched-On Selling: Balance your Brain for Sales Success

Articles on Jerry have appeared in such publications as  Prevention Magazine, Successful Meetings, Travel & Leisure Golf Magazine, Golf Illustrated, and The Los Angeles Times, and he has appeared on over 300 Radio and Television programs.

For information about having Dr. Teplitz speak to your group, contact:

(800) 77-RELAX